Skoda cars familiar to Russians to be sold in Vietnam
The Czech car brand will set up a factory in Quang Ninh, locally assembled Skoda is likely to have a cheaper price than genuine Volkswagen "brother" in Vietnam.
Car company from the Czech Republic with quite popular car models in the Russian market but still unfamiliar to Vietnamese people, Skoda intends to enter the Vietnamese market, this plan has been approved by the Director in charge of Skoda in Russia and other companies. new markets shared during a working session with the Ministry of Planning and Investment. It is likely that the company will start operating this year, in addition, Skoda is also studying to invest in production lines and build a factory in Quang Ninh.
Skoda has many models to compete with Japanese and Korean cars in the popular car segment.
Founded in 1925, in 1948 Skoda became a state-owned car company. Since 1991, Skoda has been gradually privatized by selling shares to Volkswagen. Since 2000, Skoda is officially 100% owned by Volkswagen. In 2021, Skoda will sell nearly 900,000 vehicles in 100 markets around the world. Germany and Russia are Skoda's two most important markets.
Most of Skoda's production lines are sedans, hatchbacks, wagons and popular SUVs. In India, an Asian country that has Skoda's participation in the war with car sales ranging from the B-class, C-class, and D-class sedans to B- and C-class SUVs... such as Slavia, Octavia, Superb Kushaq or Kodiaq... In the European market, Skoda has both electric cars that keep up with market trends and are SUVs.
The advantage of Skoda cars is that they share many components and components with high-end Audi or Volkswagen cars, but have a more "popular" price, suitable for ordinary customers. Therefore, many people predict that when assembled in Vietnam, Skoda cars will have the same price as popular Japanese and Korean cars.
Currently, the popular European car segment in Vietnam has only the presence of locally assembled Peugeot and CBU imported Volkswagen. There are also other brands such as Fiat, Dacia, Opel or Skoda that are not officially present in Vietnam yet.
Skoda is a strange brand to many Vietnamese but has been popular in many markets in Europe thanks to its low price as well as the quality that is appreciated by many users. However, to conquer Vietnamese or Southeast Asian customers who already believe in Japanese cars, the car company from the Czech Republic needs time to prove it.
By Thanh Nien News
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